We Have A Great Incentive Program to get High-end customers into your showrooms
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The club the customer is getting when doing the test drive is our combo Gap/Sand-wedge.

This combo GW/SW is going to change the way the game of golf is played as the ball “stops now” no matter the lie angle, because the club face is made with both dots & score lines. The ball simply “splashes” out of “bad stuff!”

Note: We believe this combo GW/SW is the perfect club for the promotion. Even if the golfer has other golf sets, he/she will want this club. The first five wedges are free to ea. dealership to show that the program will work.


We will produce A 30 second TV-spot AT NO CHARGE TO YOU!

Your 30 sec. “spot” will be shown into millions of homes, plus the promotion will be “aired” all over the Internet with ad campaigns implemented on all major social media platforms such as YouTube, Facebook, Instagram, Twitter and Linkedin. All ad messages are adapted  to PC’s, tablets and mobile phones.

Please take a moment to watch the video. This was a TV-ad we made for the the U.S. market.

We will customize a 30 second TV-ad for you and let you approve the script. Plus, we will also “air” it at NO CHARGE to you.

Finally ready-to-go!

Two Years In The Making…

My name is Jack Charles. I’m an engineer, movie producer, low-handicap golfer and the President of The Royal Lifestyle corporation based in Miami and Monaco. Over the last couple of years, I have designed a great incentive program that will drive lots of folks into your showrooms for test drives. The program is geared towards the kind of customers that can afford your products, namely, GOLFERS!


Briefly, this is how the program works…

Customer comes into your showroom, salesperson takes him/her for a test drive and gets prospect’s information.

The next day, salesperson calls customer back and tells him/her to come pick up the JC1 Driver. Thus, the salesperson gets two chances to make the sale.

The club the customer is getting is our brand new JC1 Driver, aka “The Only One.”  This club is going to change the game for the average golfer. It will have great appeal, in particular to ladies and seniors as it is so easy to hit and hits the ball so far and so straight.

  • 71% of golfers use Facebook, Linkedin or Twitter
  • 49% of golfers have a net worth over $250,000
  • 90% of Fortune 500 CEO’s are golfers
  • 32% of golfers own at least 3 vehicles
  • 47% plan on buying a car this year
  • 56% spent over $30,000 on their last vehicle

Create Online "Buzz"

The jc1 Driver is “perFECT” FOR ONLINE “BUZZ” AND FREE WORD-OF-MOUTH  viral Social media “sharing”

Free tv-spot

Direct Mail campaigns

Local events & radio-ads

Facebook “Likes” & “shares”

Twitter Promotions

INSTAGRAM postings

Word-of-mouth (golfer peers)

“Free-appeal” (Club/test Drive)

Unique clubface – dots & scorelines

Great Appeal to ladies and seniors

hot prospects

Create More Sales And Revenue

Most golfers own or drive luxury cars. Many of these people, who also belong to country clubs, are Ladies and Seniors. This particular demographic, seniors and ladies, also hold most of the disposable income. Having worked hard all their life, they now want to enjoy themselves.

Most of them cannot hit the ball far and/or straight. With that in mind, we created the JC1 Driver, an easy-to-hit driver that will add an extra 30-35 yards to the seniors’ and ladies’ shots.

JC1 – “tHE oNLY oNE!”

Salesperson Gets Two Chances To Close Customer

Prospect comes into your showroom, salesperson takes him/her for a test drive, salesperson gets customer’s information. Next day, salesperson calls customer back to tell him/her to come pick up the JC1 Driver. Thus, the salesperson gets two opportunities to make the sale. Statistics show that when a prospect returns to a dealership a second time, the salesperson’s closing ratio is 60% higher!

contact us for full details and to set up a meeting

7245 Fisher Island Dr, Miami, FL 33109

Jack Charles direct: (786) 777-8148

(Monaco) +33 680.860.281